Bachelor in Business Analytics (Honours)
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Programme Overview:
This programme provides students with sound knowledge and understanding in the field of business analytics. With the core curriculum specially tailored to business analytics, data management, Big data analytics , programming and statistics. The students will be data savvy and able to apply analytics practices.
It aims to develop competent executives with appropriate skills and breadth of knowledge to support organisations' decision making based on data analytics.
Intake:
February, June and November
Duration:
3 years
Programme Outline:
IT Fundamentals and Applications
Business Communication
Quantitative Methods
Principles of Accounting
Economics
Principles of Management
Principles of Marketing
Database Management
Principles of Finance
Problem Solving and Programming
Discrete Mathematics
Business Ethics
Business Analysis & Planning
Data Science
Human Resource Management
Operation Management
Statistics for Data Science
Data Warehouse Technology
Organisation Behaviour
Elective 1
Data Engineering
Business Intelligence
Big Data Analytics
Business Research
Industrial Training
Digital Marketing
Entrepreneurship
Business Metrics & Analytics
Business Analytics Project
Natural Language Processing
Strategic Planning and Management
Compulsory Courses:
English for Tertiary Studies, Academic English, English for Career Preparation, Falsafah dan Isu Semasa, Penghayatan Etika dan Peradaban, Integrity & Anti-Corruption, Critical Thinking, Contemporary Malaysian Issues, Service Learning/Bahasa Kebangsaan A and Co-curricular.
Note: We regularly review our course content, to make it relevant and current for the benefit of our students. For these reasons, course modules may be updated, please contact us for the latest information.
Exemption and Progression:
Graduates of Bachelor in Business Analytics (Honours) are able to advance to postgraduate studies in the relevant field.
Click here for more progression pathways.
Minimum Entry Requirements:
Career Prospects:
Graduates of Bachelor in Business Analytics (Honours) can seek employment in the following areas:
Data Analyst
Project Manager
Data Operation Analyst
Data Review Analyst
Business Analyst
Big Data Analyst
Marketing Manager/Executive
Market Tester/Analyst
Sales/ Project Executive
Data Assurance Associate
CRM Executive
Fees & Financial Aid:
Estimated Total Fees: RM37,700 (Malaysian Student), RM65,600 (International Student)
The estimated total fees may vary by 10%.
For more information on Fees, click here.
Merit scholarship
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Other scholarship
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Financial Aid
For PTPTN, click here.
For Study Loan, click here.
For more information on Financial aid, click here.